Betshot.io

Capture, Engage,
Retain

We are a digital creative studio based in Orléans, passionate about developing interactive, immersive and memorable experiences for brands and institutions.

We combine creativity , design and technology

We are both an innovation and digital production studio, powered by a team of 10 experts, including strategists, designers and developers.

Cruel Pancake Playground

Cruel Pancake

The Playground (2025)

We supported Cruel Pancake for its Archive Sales with the CPK Playground, a reimagined version of the famous “Where’s Waldo?”.

In this colorful universe, players discovered the essence of CPK by searching for hidden elements.

This experience attracted thousands of participants and strengthened their emotional connection with the brand.

CPK x Lipton
Ice Tea

Betmap That Summer Feeling (2024)

An exclusive collection inspired by the 90s and filled with vibrant pop pieces. This collaboration rekindles the nostalgia of a generation who grew up with a Lipton Ice Tea can in their fridge.

To win these collector’s items, we created a digital treasure hunt immersing players in the world of Cruel Pancake and Lipton Ice Tea.

Serious game | TGV Lyria
Serious game | TGV Lyria

TGV Lyria

Interactive Game (2024)

TGV Lyria aims to increase its brand awareness, attract new clients and retain its existing customers.

The game, shared via newsletter and social media, invited participants to explore France, discover the benefits of the train and learn about the summer connection between Lausanne and Marseille.

With thousands of players, TGV Lyria achieved a cost per lead (CPL) of under €2.50, an excellent result for the transport sector.

We love challenging ideas and designing creative digital solutions for brands.

We are convinced that every project is unique and must be custom-designed.

We bring ideas to life

Expérience immersive | immersive experience

We are makers. We strongly believe in the power of gamified experiences to captivate your audience, evoke emotions and create meaningful connections with your target market.

Jeu Concours | Contest | Shanna Kress | Fitness Camp | Expériences Interactives | Interactive
Jeu Concours | Contest | Shanna Kress | Fitness Camp | Expériences Interactives | Interactive

Less intrusive,
more immersive

Expérience immersive | immersive experience

With this emotion- and interaction-driven approach, we help you build and enhance your most valuable asset: your data.

Our gamified experiences are a powerful tool for generating new leads and collecting first- and zero-party data.